So, today was worldwide Geek Pride Day. It happens each May 25th, as that’s the anniversary of the opening of the first Star Wars (A New Hope) film release in 1977. I am a self-proclaimed, openly proud Geek–have been for many, many years. I love Star Wars, Star Trek, Syfy channel, and Science Fiction in general. My husband and I even went to a Star Trek Convention once…which my children LOVE to tease us about! My geekiness doesn’t stop there, though. It expands to include computers, HTML coding, and reading magazines and books that most people would think you’d have to be taking a computer class to read. And don’t even get me started on gadgets! I must move on…I’m starting to make myself drool!
So, why am I telling you all this? Because I believe that you need to be yourself–embrace who you are and what you love! When you are thinking about your online presence, you should let people see who you really are. It is that authenticity that draws people in–what makes them feel comfortable in doing business with you. After all, people prefer to do business with people who they KNOW, like, and trust. It’s important to be transparent enough that people can see the real you. I know this may feel uncomfortable at first, but when you find that customers like you for who you are, you’ll be glad you did! If people don’t like you for who you are, maybe they’re not your ideal client…just something to think about!
So, how does this carry over to your website? I help my clients show their personalities and passions through design and content. Little changes that we make to express your personality can really make a difference in how people perceive you. Every business is the reflection of a business owner. Every business owner has a personality. Together, we can bring that personality to the surface! I believe that each website should be a unique reflection of its owner. If that’s the type of website you are looking for to represent you and your business, let’s set up a time to talk!
P.S. – Here’s a picture of me with Obi-Wan Kenobi and Qui-Gon Jinn at the Grand Rapids Symphony’s Tribute to John Williams.